In his long-awaited first book, Goh Yang Chye, one of the pioneering leaders of financial planning in Singapore, debunks several misconceptions and unveils scientifically-proven realities about investing that have been kept hidden for far too long:
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why do investors keep losing money?
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what are the factors that drive investment returns?
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how should we react in a market crisis?
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how do you build a better portfolio?
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how do we protect ourselves from being cheated?
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does everyone need a financial adviser?
From understanding market cycles to knowing what to ask your financial adviser, this book will teach you that investing – and securing your financial future – is not as complicated as it seems.